When your blog starts to really take off and gather more visitors and readers, it can all be very exciting. However, running a large blog is never the same, nor as easy, as running a small blog. That means you need to expand carefully and not make any mistakes that could put your blog at risk. Expansion is dangerous when it’s not undertaken carefully, so here’s the right way to go about it.
Sort Out the Web Hosting
First of all, you’re going to need to think about the web hosting service you currently use. It could be a good idea to upgrade it if you are taking your blog more seriously and it’s experiencing more traffic. You don’t want your blog to keep crashing under the weight of that traffic. And you don’t want your new visitors to be turned away be excessive amounts of downtime either.
Consider Hiring People
It’s sensible to start thinking about whether your blog should know be hiring people. If you want to run this blog as a business, it’s something that will need to happen sooner or later. Just make sure your funding model can cope with that change. There is time and attendance software out there that can help you when working with people remotely. And it can be done on a flexible basis to ease the burden.
Don’t Move Too Far Away From What Brought You Success
If your blog is growing and gaining more attention from a larger audience, it’s a sign that you are doing something right. That’s why it would be a major mistake to overhaul things too much as your blog continues to get bigger. It’s a common mistake, but if one method helped to make your blog success, it’s probably a good idea not to move too far away from that method right now.
Ensure Your Homepage Shows Off as Much of Your Content as Possible
Your blog’s homepage needs to act as a showcase if you want to maximise your views and make your blog as successful as it possibly can be. These days, people don’t have time to keep clicking through categories to find content. So, find a way of displaying it all in a pleasing way that allows people to click on the things that interest them immediately. It’s vital to keep the needs of your audience in mind as your blog is growing.
Don’t Lose Control
You need to make sure that you’re still in control of the blog as it’s growing. This can become more difficult because there will be more for you to do. It’s important to find ways to stay in command so that the whole thing doesn’t just spin out of control. That’s never going to end well, but these things do happen to blogs that grow. It’s important to have a chain of command and clear responsibilities in place.
The growth of your blog is something to be celebrated, but you have to be careful with what this means for your blog going forward.
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